The Manchester College
Let's Be Amazing.
We’ve created and implemented the brand strategy for The Manchester College, From their new name solution, brand marques, strap lines, and associated assets, the process was underpinned by research across multiple audiences, coupled with an onboarding process for staff and stakeholders, ensuring everyone felt heard and considered, enabling us to deliver big changes seamlessly to thousands of learners.
Once we established the brand and brand strategy, we worked with the marketing teams to develop award winning campaigns, user centric course searches, subject specific prospectuses, staff communications and collateral and the design and frontend build of their digital home, created for their specific multi audience requirements.
Over the last few years, we created digital homes for the Industry Excellence Academy and Centre of Excellence, giving the 21 curriculum areas the platform to exceed their application target by over 150%
Services delivered.
Sector research
Staff & student research
Stakeholder research
Multichannel campaigns concept & design
Brand name development & logo design
Strap-line creation
Stationary design
Prospectus design
Script writing
Animations
Digital & web assets
Content development
User journeys
Information architecture
Wireframes
Fully responsive design
Designed to WCAG2.1 accessibility standards
Frontend / backend build
Support with Tribal EBS integration
Client testimonial
We appointed Lda as our agency back in 2014, in the last 8 years we have created 6 brands, multiple websites, campaigns, animations, prospectuses, micro-sites and so much more. To ensure that we were working with best agency for the needs of our group, we ran a competitive tender in December 2019 and re-appointed Lda.
As an agency they don’t just bring solutions, the research they do underpins their decision making process, which gives us the confidence that they really do understand the sector and all our specific and varying audiences. They integrate into our marketing team and are committed to creating and delivering the best possible work across all our brands.
More work by us.
Newcastle College
Cheadle College
Macclesfield College
Kidderminster College
One Education
Cheshire College
